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MLA 2113 Media Anthropology Student ID: 1101108877

Sunday, September 19, 2010

Final Assignment

Group Member:
- Khoo Seng Fui_1101108877
- Lee Pui Sun_1101108875
- Wong Shu Ping_1101108901
- Soh Jian Yuan_1091104099
- Yeoh Zhi Sheng_ 1091102952


Step 1: Logical Mind Map done by group members.

Logical Mind Map about Creative Multimedia.

Explore key words from first mind map.
We choose "Design" as our key words. This is the Logical Mind Map about "Design".

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Step 2: Essay Report


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After being consulted by Mr Yap Sau Bin, we had find out another key words. We had changed our key words into "Advertising".


Come out with the statement, "Advertising evolves with Creative Multimedia".

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Step 3: Design Concept (Advertising evolves with Creative Multimedia)

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Step 4: Sketches

By me, Khoo Seng Fui


By Lee Pui Sun


By Wong Shu Ping


By Soh Jian Yuan


By Yeoh Zhi Sheng

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Step 5: The final choice

Last step: Final work, Poster done by Abode Illustrator and Abode Photoshop.

Advertising evolves with Creative Multimedia.
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Thursday, August 12, 2010

3D typography artwork





Do it look nice?! It just created by using 3D feel to show to real pop out of the typography in the artwork. Actually for a piece of artwork or drawing, the first impression is important for the viewer who look at that pictures. For these few typography, i think is quite nice and show the impress by only showing the words with some pictures. Just like what people said, pictures itself consist of million words by just showing it.

Lesson 8:Random Association

Random Association is an idea generation method which allows students to systematically generate new ideas through a fixed formula. We need to come out with something from different perspective.

Below is the exercise that i did in class, random word= kitten, situation= to create "SCARY IMAGES or OBJECT" that will instill fear among people through out the ages.Association 1: (hair)

the kitten face fulled with black hair.


Association 2: (color)

the body of the kitten stand with different color.


Association 3: (eyes)

the eyes similar to human eyes, got eye brown.


Association 4: (apple)

the face of the kitten is an apple shape.


Finally, my kitten formed by apple shape's face with fulled hair, human eyes brown with different color in its body. So do it look scary?

Wednesday, August 11, 2010

CUTOUT Magazine

"CUTOUT Magazine" the only one provided creative platform for all local talents. Graphic Design. Pop Culture. & Everything In Between.

The latest VOL 01. Issue 03 coming in 1st August 2010.

Sample page:Featuring :

ONCH (USA / TAIWAN) // Ryosuke Tei (Japan) // Eeshaun Soh (Singapore) // Option5 (Malaysia) // Eyescream (Malaysia) // wREGA Malaysia // The 10 Best Designers in Malaysia & Singapore and more!!

Other than this, they are having roadshow or sharing session that available for College or University to invite them for their talks. Interested for the sharing section, we do send them a mail at info@cutoutmag.com

Tuesday, August 3, 2010

Lesson 7:Statement

- LOVE -
Love is just like chili.

Different feeling different types.


Sometime hot while sometime dry.

Get it spicy let it cry. Feel it after loves get high.



- HAPPINESS -

Do not beat the ripper by living long.

Beat the ripper by living full

Fulfill it with our joyful in everyday.

- SADNESS -
As simple as why does ice cream melt,

we can only rejoice it for a moment.

Taste will always linger in our mouth and mind.

Just like how our love lingers in the memories of my mind

even after when you're long gone.


- MAN -

Man is just like part of mortar.

Mortar cant's function without pestle. But when mortar met pestle, it do functionally as well.

Just like when a man met up with woman, man will try his best to care for his another.

Being responsible for woman.

Both will just like mortar and pestle, can't stay without each others.

Monday, August 2, 2010

Whatever

I'm going to discuss about the words [whatever].
For this moment, whatever is just like the slang for people. When we questioning or sometime when we deciding something, suddenly a person will popped out with the words :"Whatever".

Do whatever represent any meaning of it? Can we answer "whatever" in our exam answer? Or else when the lecturer asking us a question, suddenly a student answer with the word "Whatever".
So i do some research about whatever. About the meaning or something related to whatever.
Definition of whatever: Anything soever which; the thing or things of any kind; being this or that; of one nature or another; one thing or another; anything that may be; all that.

1. Sharing quotes, it stand with the words whatever.
- I don't believe in killing whatever the reason. By John Lennon.
- Always do whatever's next. By George Carlin.
-Whatever happens, take responsibility. By Tony Robbins.
- If you go to work on your goals, your goals will go to work on you. If you go to work on your plan, your plan will go to work on you. Whatever good things we build end up building us. By Jim Rohn.

2.Whatever are the name of soft drinks made and distributed in Singapore alongside each other, by the company Out of The Box Pte Ltd. I found there is a soft drink named Anything. Same as Whatever.
3. "Whatever," a song by Imogen Heap from I Megaphone.






Lesson 6:Juxtaposition

Juxtaposition can be describe as two different things placed together. We can differentiate their contrast or similarity through comparison. By juxtaposing two different things side by side, our mind will automatically associate or transfer the meaning.


It also distribute for juxtaposition (literary), synonymous with contrast, two objects or texts that oppose one another. For example: I am hot, but i am wearing a jacket.

It also can be like this:Human expression


Color

Size

Buildings

Can you differentiate the juxtaposition between these pictures?